![[PPC] – The SKAGs method for managing PPC campaigns](https://adkonversion.com/wp-content/uploads/2019/09/hello-i-m-nik-8yCmQODY2SY-unsplash-1080x675.jpg)
by Álvaro | Aug 14, 2020 | Uncategorized
Many times we ask ourselves the question inside our head of: What is the best structure for my Google Ads account?, or how are we going to optimize our campaigns better or simply how do I improve my control and management inside the Google interface. The key to...
![[CRO/PPC] – Benefits of a digital marketing agency with PPC / CRO](https://adkonversion.com/wp-content/uploads/2019/09/ben-rosett-RBouLnm0L0Q-unsplash-1080x675.jpg)
by Lionel | Aug 13, 2020 | Conversion Optimization
Finding the right agency to manage your advertising campaigns on Facebook and Google can be overwhelming. A Google search for “google ads agency” returns 6,330 results… Surely every agency has its strengths and specialties. Some agencies focus on...
![[PPC] – Google Ads audit in 45 steps](https://adkonversion.com/wp-content/uploads/2019/11/adwords-793034_1920-1080x675.jpg)
by Álvaro | Aug 13, 2020 | Google Ads, Google Ads, Google Ads
The main function of a PPC campaign manager when you get a customer account, which is already in use or has had previous activity, is to perform a thorough analysis on the Google Ads account. In order to find the mistakes that have been made, what has not been done,...
![[PPC] – List of negative keywords in Google Ads](https://adkonversion.com/wp-content/uploads/2019/12/Términos-de-Búsqueda-Google-Ads-1080x675.jpg)
by Álvaro | Aug 13, 2020 | Google Ads
When we launch a search campaign on Google Ads we always have a lot of attention in the first hours of the launch, as well as in the following days. Sólo con ver las búsquedas en las que se nos ha hecho clic. Why is it so important with the list of negative keywords?...
![[PPC] – Remarketing lists in Google Ads or RLSA](https://adkonversion.com/wp-content/uploads/2020/02/Captura-de-pantalla-2020-02-13-a-las-16.59.51-1080x552.png)
by Álvaro | Aug 13, 2020 | Uncategorized
For me the remarketing lists in Google Ads should be a fixture in all our accounts. For those of you who are not experts in this pay-per-click thing and are just starting out in the world, or are simply curious. For you to understand well what is this remarketing and...
